Why Wait for Goodbye? A Call for getting you the best interest rate

In our recent experiences at Heart Financial, we’ve encountered a familiar story that raises critical questions about client loyalty and customer service in the financial sector.
A valued client, long banking with a major institution, held a home loan with this lender. Despite their longstanding relationship, when Heart Financial initiated a pricing review on behalf of the client under our Heart Rate Advantage program, the lender declined to offer any discounts or incentives. Frustrated, our client decided to explore other options and chose to refinance with a more competitive lender.

Interestingly, it wasn’t until the major bank received the discharge request that they reacted promptly, offering the client a discounted rate to retain their business. This begs the question: Why does it take a client signalling their intention to leave for banks to act in their client’s favor? Why do banks often neglect working proactively in the best interest of their clients?

At Heart Financial, we believe in being proactive. Our commitment is to innovate continually and place our clients’ best interests at the core of all our actions. We’re not just about business deals; we’re about building lasting relationships that prioritize your financial well-being.

Speak to Heart Financial today and be part of our proactive Heart Rate Advantage.

Let us show you how a financial partner who truly has your best interest at heart can redefine your financial journey.